Episode 127: Discipline, Processes, Hustle – How To Build Your Influencership & Brand w/ Mattie James

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What does it take to succeed as a digital influencer (or dream driver in general) in 2018? So many of us often have a plan – or a vision/dream  – but face challenges when it comes to execution a.k.a  GETTING RESULTS. We chat with Atlanta-based Mattie James –  creator of MattieJames.com. Since 2010, Mattie has collaborated with household name brands like Macy’s, Cotton, H&M, Google and many more. With a social media following of over 175,000 lifestyle enthusiasts, the “Mattie James” brand has evolved into a 360 degree brand that includes a blog , 2 podcasts, a newsletter & YouTube channel, and a variety of physical & digital products.

Mattie talks her early #dreamdriving journey which includes moving to NYC after dropping out of college to moving back to Atlanta and re-discovering her love for writing and realizing she had what it took to become a “full-time influencer”. Mattie talks her processes/systems for staying focused &  getting things DONE. We zero in on Mattie’s keys to building an audience, the art of hustling,  profitable revenue models, networking  & relationship building tips and much more!

 Join in on the conversation on social (@dreamsindrive) and make sure to use the hashtag #dreamsindrive. Enjoy!

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ON THIS EPISODE WE DISCUSS
– Mattie’s early inspirations
– Remaining true and authentic
– Why entrepreneurship and motherhood work for Mattie
– What happened when Mattie moved to NYC to pursue her entertainment dreams
– What it takes to hustle and make it
– Mattie’s transition from performer to digital influencer
– How Mattie learned to become a strong online storyteller
– Putting your money where your mouth is
– Mattie’s keys to building your audience and staying committed
– Successfully re-branding
– Mattie’s most profitable income stream
– Is still feasible for newbies to work with brands?
– Building your content arsenal
– Building relationships…and more

MATTIE JAMES’ KEYS TO SUCCESS:
1. Solid foundation
2. Be clear on your WHY
3. Have fun

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RESOURCES MENTIONED:
Dropbox
Asana
Airtable

FIND MATTIE JAMES ON SOCIAL:
Instagram: @themattiejames
Twitter: @themattiejames
Web: www.mattiejames.com
Podcast: The Mattie James Show

JOIN THE #DREAMSINDRIVE COMMUNITY: www.dreamsindrive.com/JOIN

JOIN THE FACEBOOK GROUP: www.dreamsindrive.com/facebook

About Rana Campbell

Rana Campbell is the host of the Dreams In Drive Podcast and owner and founder of Dreams In Drive LLC. She is a marketing/branding expert that loves helping creatives & lifestyle entrepreneurs build brands that SHINE in the business world.

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