Episode 308: Embracing A New Normal: The Road To Becoming A Side Hustle Pro w/ Nicaila Matthews Okome

Back in the guest chair is Nicaila Matthews Okome, founder and host of the critically acclaimed Side Hustle Pro podcast. Much has changed since we first checked in with Nicaila on episode 99 in 2017. Nicaila opens up about her #dreamdriving journey and all the new stops she’s been on over the past years. From growing her business and brand, having her first live show to becoming a mother during the height of the global COVID-19 pandemic and having life change as she knew – Nicaila has truly had to adjust to all that comes with her many “new normals.” She opens up about the principles and mindset that have helped steer her on this new leg of #dreamdriving and gives her expert tips on how you can also continue down the path of seeking excellence and mastery as you put your dreams in motion.

More about Nicaila:
Nicaila Matthews Okome is the Founder of Side Hustle Pro, LLC, a podcasting and media company that shines a light on untold narratives. In 2016, Nicaila debuted the Side Hustle Pro podcast, the first and only podcast to spotlight bold, Black women entrepreneurs who have scaled from side hustle to profitable business. The podcast has been featured on the TODAY show, named to the Podcast Hall of Fame, amassed over 7 million downloads and a loyal social media following of aspiring entrepreneurs.

Nicaila is also the Founder of Podcast Moguls, a podcaster accelerator program for independent podcasters. Within Podcast Moguls, Nicaila works intensively with emerging podcasters to create and launch their hit podcasts, grow their influence through targeted social media marketing, and build a profitable business through podcasting.

Born in Jamaica and raised in the Bronx, Nicaila is an alumna of the University of Pennsylvania (BA) and the University of Michigan (MBA). Her professional experience spans digital marketing, ad sales and social media strategy for NPR, Google, MTV Networks and more. Find her on Facebook, Twitter, and Instagram at @sidehustlepro or visit SideHustlePro.co.

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About Rana Campbell

Rana Campbell is the host of the Dreams In Drive Podcast and owner and founder of Dreams In Drive LLC. She is a marketing/branding expert that loves helping creatives & lifestyle entrepreneurs build brands that SHINE in the business world.