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Tammeca Rochester was frustrated by the lack of customer-focused cycling studios in her Harlem Community, so she decided to do something about it. Learn how the former engineer/marketer went from ideation to execution in less than six months and launched Harlem Cycle – Harlem’s 1st and only indoor cycling studio. 

Some of the topics we discuss in the episode include: 

• What inspired Tammeca as a child growing up in Atlanta
• Her experience working and thriving as an engineer at Colgate 
• How she created community and culture at Harlem Cycle
• Tammeca’s Harlem Cycle funding journey
• How to get customers to be your biggest advocates
• 3 important steps for going from PARK to DRIVE 

TAMMECA’S KEYS TO SUCCESS:

1. Self awareness
2. Dig into the details
3. Belief in self

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